Human resources manager Marketing director
The goal of our presentation
1. The history of Aperol-Campari
2. Product in four P’s (product / price / place / promotion)
3. Customer support
6.What issue might the company selling this product/service encounter in the future?
-1919 in Padawa
-1891, gruppo campari's portfolio
-Targets a younger clientele
- a must in bars
-the glass 0,6 euros
- 14.90 euros/100cl
-three main objectives for the past
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Public - 11/20/16, 5:33 PM