Waze


By Erin Katzoff

Poly-directionality

A characteristic of Waze is poly-directionality. The app's tagline is "outsmarting traffic, together" - shows how the app is designed to work using communication, including one to one, one to many, many to one, and many to many.

Poly-directionality: 

From one to one


you can message one person directly, or send them your ETA

Poly-directionality:

From one to many



posting reports, allows one person to share information with all of the other wazers on the road

Poly-directionality:

From many to one


the wazers on the road can "thank" other wazers for their reports, similar to liking a photo on Facebook

Poly-directionality:

From many to many


all of the wazers collectively on the road, share their data to provide real time data for all the other wazers on the road

Algorithmification 

The Waze app uses routing algorithms to create the fastest route to get you from point A to point B. The algorithms used are able to collect information from all the other wazers on the road, and create the fastest, real time, route with real time updates and modifications.  

Network Externalities 

Waze is an information network, which exhibits positive network externalities. Waze is dependent on the number of drivers using the app. The value of the app increases as more people join and use it as they drive around daily. The more users on the road, the more likely they will be on your route, and the more likely they will be able to report information such as  police speed traps while you are driving.  

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Waze

by ehkatzoff

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Public - 7/14/16, 2:42 AM