How to create a brilliant MBA resume

by Mycvfactory

by Pauline LAHARY

by Bridget Rooth

#MBA'S: let's start...

Why are you here today?

#MBAs: let's start...

Why are you here today?


Go higher > to take your career to the next level


Skills > to learn more about management, business & innovation


Network > build a network that you'll use in the future for business or personal matters


Boost your CV > MBAs boost your CV, your career and drive you on TOP

#MBAs: let's start...

What would you like to learn today about your CV?

1# How & why content is king in your CV

CONTENT IS 

KING

Robots

1. ROBOTS

ATS

"Applicant Tracking System"

>faster for HR process

>recruitment process entirely automated


This why it's VITAL to work on your 

CV wording

Robots

Wording

2.WORDING


choose the right keywords, the right action verbs, adapted to the targeted offer 


>now start a two columns list

on the left, list your skills and achievements 

on the right, list your keywords!

Wording

Sales > a content with figures

HR > a content based on your skills or tools you handle 

Com > a content that highlights your projects


ex of verbs: Realized, created, participated

ex of keywords: Project Manager, Team Management, Web-Marketing 

Wording

SALESPERSON


To be highlighted:


#market-driven

#client-geared sales skills

#communication skills

#recognized expert in Sales & Strategy

#creative and problem solver

Wording

ADVERTISING


To be highlighted:


#graphic design

#writing qualities

#web-based tools

#creative & strategy-maker

#ability to time the market

Achievements

3.ACHIEVEMENTS

highlight the achievements of each mission

the stronger you can make these achievements, the better. 


ex: management of a $1M budget; management of a 40-people team; 200 client acquisition in 3 months


No copy! No fluff!

4. NO COPY!

NO FLUFF!

don’t just copy the words from the posting

you'll end up in SPAM!

2# How & why space is key on your CV

SPACE IS KEY

Where

1.WHERE?

Where to put the information? 

>Space is KEY


Eye tracking system

Put your information where recruiters expect it

Left // Right


Where


contact details ON TOP

status & objectives ON TOP

headlines ON TOP


Work hard on your Career Summary

You want this summary to highlight your skills and achievements in 1-2 sentences


It must be easy-to-read

Make the recruiter keep reading

3# The CV lay out

THE CV

LAY OUT

#A color for each job

BLUE!


color of action, impulsion


100% sobriety, trendy and shows a sunny personality


Opens perspectives, and gives your reader the need to contact you!


We advise: blue for sales/pharmaceutical/project management

We love: blue of twitter

#A color for each job

RED!


energy, inspires seriousness and rigor


has very positive impact on mind (heat, energy, passion)

lots of character for color > use sparingly


We advise: red for finance & banks, engineers

We love: a vivid red, combined with grey for titles and names

#A color for each job

YELLOW!

 

sunny color, means joy and friendship


it brightens your CV, because it's a color that is stimulating and welcoming



We advise: yellow for restoration & gastronomy (yellow makes you feel hungry)

We love: yellow when used sparingly

4# Work on your Pitch

LET'S WORK ON YOUR PITCH

Pitch

Congrats!

You've beaten the robot - now for the human


Your CV is in the hands of the recruiter


On average how long does a recruiter spend looking at your CV?



Pitch

Yes pile or no pile?


What makes you stand out from the crowd?


Your pitch!


Knowing what you want - being able to articulate what you want - means you come across as:


professional

competent

&

confident



Pitch

1.WHO ARE YOU?


Open with your professional position: 

Manager, HR officer, Senior Marketing Executive, etc.

How would you qualify yourself?



Pitch

2. DESCRIBE YOURSELF

What kind of person you are?


Experienced, accomplished, veteran...


Could you qualify that more?


 With a proven track record

 With strong leadership skills

 With an entrepreneurial mindset

Pitch

3. GOAL

What would you like to do?


Your pitch positions you as a solution, and open positions mean problems that hiring managers need solved. 


Try framing your aspirations like this:

 Gain exposure or credibility in the industry

 Hoping to find a role in…

 Opportunities for me to develop…

 Looking to write for…

 Insight on how I can apply…

Pitch


4.MOTIVATION

What's your why?


Your emotions support your decision-making abilities

Focus on the motivators that really keep you moving ahead. Ask yourself:

 Who do I want to help or inspire?

 Who benefits from my work?

 Why do I enjoy the work I am doing?

Also try using words like:

 I believe...

 I’m inspired by…

 I want to inspire..

Pitch


WRITING YOUR PITCH


Write full and long


Edit down to a one- or two-sentence pitch


LESS IS MORE

"

Experienced analyst with an entrepreneurial mindset looking for a highly challenging, collaborative and diverse role within a progressive, innovative, young, and growing company in Paris


"

More examples!

"

An exceptional driver of growth with over 16 years of operations and general management experience acquired in the pharmaceutical industry in multicultural, challenging environments in Europe and Asia...


"

"

A business driven Finance Executive with over ten years of corporate experience with multinational companies looking to work in an expanding medium-sized enterprise with global aspirations.

4# Do it yourself!

LET'S WORK ON YOUR CV & PITCH

do it yourself

Aim for BALANCE


Your pitch <> your proof

Your pitch needs to be balanced by proof which you'll provide in the rest of your CV:


> Professional experience

achievements, signed contracts

budget, deadlines met,

team management etc



PHOTO HERE PLEASE

do it yourself

> Education part

name of MBA

maybe if possible: why you chose to do it

topics, name of thesis with a link



> Showcase your skills visually

soft skills

hard skills

IT skills

etc



tips for writing CVs in English

Write in the past tense

Managed, executed, led, introduced, designed

e.g. Managed a team of 10 analysts

Leave out personal pronouns


Capitalise consistently

Job titles, degree/diploma titles


Be cautious of buzzwords/overused phrase

Avoid such words as: synergy, passionate, detail-oriented, team player etc

PHOTO HERE PLEASE

tips for writing CVs in English

Keep your style of English consistent

British or American English.


Target audience and tone

Who is your audience? Is your tone consistent? Difference between a corporate player and a young startup


Spellcheck and editing

Always spellcheck your work. Ask someone else to read your CV - especially if English is not your first language

PHOTO HERE PLEASE

5# Your LinkedIn profile

LET'S WORK ON YOUR LINKEDIN PROFILE!

LinkedIn


1.Why?



Companies have embraced LinkedIn. Why?


 Allowed them to move recruitment in house

 Provided 3rd party feedback on candidates

 Given them access to more than just a run down of your past jobs


LinkedIn


2.What are your keywords?



List your:


 Skills

 Areas of expertise

 Industry sector


LinkedIn


2.Where to place your keywords?



LinkedIn is a giant search engine


 Headline

 Summary

 Current position

 Past position


LinkedIn


2.Where does your pitch go on LinkedIn?



In your summary:


 Summary in a summary

 What solutions do you bring

 What expertise do you have

 What facts & figures, and brand names

 can you share




LinkedIn


2.Are recommendations 

worth getting?



YES!


 Mini references built into your profile

 Feedback from above, below, your peers

 Feedback from clients or stakeholders


What about Endorsements?





LinkedIn


2.What other LI features are worth attention?



 Projects -  highlight one outstanding event/conference/project (includes team members)

Publications - books, articles, blog posts etc. demonstrates your authority

Multimedia - add content such as mini films, photos, slide presentations etc

Outside of work contribution: Chambers, professional networks, culture, sports etc





Thank you!

To contact us:

Pauline LAHARY

pauline@mycvfactory.com


Bridget ROOTH

bcr@englishtrackers.com

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