The Instagram Clinic

Presented by @hurtingbombz

@thekandid


#thekandidsocial

What is Instagram?

How does IG work for businesses?

Call it a "visual CV"

IG v Snapchat v LinkedIn v FB

So how do I get more a more connected feed?

What makes a feed appeal to consumers?

What problems will I encounter?

1. Consistency

- Narrative

- Advance planning

- Creating a storyline

- What is my product and what kind of people am I trying to appeal to?

2. Styling

"The Big Picture"

Maximal v Minimal

To flatly or not to flatlay?

3. Who do I follow?

Influencers v Celebs

4. Hashtags

### Find the "hashtag within a hashtag" ###

5. Location Tags

- Exploring locales and venues

6. Post Timing and Being "Strategic"

What is the best time to post?

Is it always best to post "live"?

7. Apps for Editing Photos

- Mastering a camera - keep it simple!

- VSCO

- Boomerang

- Hyperlapse

8. Comment Constructively

- Be respectful when you engage

9. Delete Delete Delete

- Curation

- Shape the feed

- Make everything at the top be as good as it can be - one look might be all you get.

10. Patience and Tenacity


11. Campaigns

- Do I need a social media manager?

- Regramming

- External help

12. Have Fun!

- Participate in WHPs, local competitions

- Reach out and collaborate today!


- Shooting tips...

Thank You!

Please follow me @hurtingbombz

And our spaces @thekandid

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The Kandid IG Clinic

by hurtingbombz

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Public - 10/6/15, 7:23 PM