What is TechSparks 2015?

6th edition of the

"India's largest entrepreneurship summit"

Speakers this year :

CEOs, CTOs, Managers

of Sequoia Capital, Flipkart, Snapdeal, InMobi, Ola, Freecharge, Microsoft, Practo, Pwc, Housejoy, Grofers, Housing.com, Delhivery, etc.

What is YourStory?

TechSparks organizer
& the most important indian media about startups.

like TechCrunch or FrenchWeb for India

Founded in 2008 

by Shradra Sharma

WHO AM I?

Arnaud Auger

Partner of StartupBRICS

Indian startups passionate

2 years in India

StartupBRICS is a think-tank with experts of startups and innovation in Africa, China, Latin America, Russia, India & US.

Our mission is to create bridge between emerging markets startups & developped markets.

SUMMARY

   The theme "Tech for a billion" was treated in 6 topics:


1. TECH 

2. PAYMENT

3. CULTURE 

4. FUNDRAISING 

5. GOING LOCAL via 1 BILLION NON-ENGLISH SPEAKERS

6. GOING GLOBAL via EMERGING MARKETS

1. 

TECH


#Platform #SaaS #Mobile #Cloud

"Messaging is the new platform for the next billion, and local languages are the growth drivers. Developers had to come up with innovative mobile hacks that will impact India’s masses."

1. Language focused
"Developers will use APIs from Reverie and Dailyhunt to marry content, community, and communication for mobile-first, Indian local language users, and will come up with scalable solution with out-of-the-box ideas."

2. Commerce focused
"Developers will use the SDK of our partners Teamchat (Java based) and Loginext to come up with business solutions."

Amod Malviya, ex-CTO of Flipkart on 

"Surprisingly common mistakes in engineering setup"

The CTO of InMobi, Mohit Saxena explained that indian startups should buy more saas services available to go faster instead of willing to build everything themselves for their own. 


This ‘buy vs. build’ approach is also a sign that Indian startup companies are maturing and completly differenciate themselves with IT service companies.

Teamchat is a Saas solution to implement messaging services to your app/website.

Teamchat believes that 

‘Bot Stores’ are the future

and that users will spend more time on chat and less on search to find information.

2. 

PAYMENT


#FinTech #OnlinePayment #MobilePayment #BankingSolutions

Online payment: the Indian challenge

Only 60% 

have a bank account

Only 13 million indian 

have credit card

Historically, indian ecommerce bloomed because of "Cash on delivery",
even Uber had to come to it.

Now, new options are coming like 

online wallets: Paytm ($200M raised) or 

Freecharge ($113M raised then acquired by Snapdeal).

New online payment startup: PayUbizz

Banks like ICICI are coming to the startup playground

3. 

CULTURE


#HR #MANAGEMENT #TEAM

Freedom management vs. processes

again indian startups distinguishes themselves from historical indian IT service companies

4. 

FUNDRAISING


#Finance #VentureCapitalism

#CROWDFUNDING
Former Bollywood actor also promoted its Indian crowdfunding platform: Ketto.org

Hiro Mashita, explained why he is investing a lot in Indian Startups

S.Singh confirmed that India is one of the best startup ecosystems for investors

Silicon Valley's model of massive funding and valuation don't suit everyone yet...

5. 

GOING LOCAL 

via 1 BILLION NON-ENGLISH SPEAKERS


#Localisation #LocalLanguages #NewInternalFrontier


1 billion indian people

speak in local language

but most of the indian internet is in english.

...

even indian startups created by indian founders for the indian market were focused on the 300M indian people living with $3000/month in purchase power parity...and who speak english as a common language.


However with the India's growth and its Internet expansion, 

many opportunities are now open with the 1B indian non-english speakers

"The next big wave is computing for local Indian languages"

"India today speaks 780 languages represented in 86 different scripts. 


29 of them are spoken by at least a million people, and 22 are recognised by the Constitution as official languages."

"local language is not only translations, but creation+comprehension+discovery "

Reverie, 

a french name 

for a very indian local language startup

"To offer a truly rich search experience to users in the native languages, all the other elements of the stack namely fonts, font rendering, native and transliterative input, and domain-specific translation must work together intelligently"

said Sahil Kini about Reverie

6. 

Going Global 


#Strategy #Internationalization #EmergingMarkets

The great vision of Shashank ND to go global

Timing is everything. Readiness is all

Practo went to Singapore, a smaller market than India, before they found their product market fit in India...but the singaporean market was readier for their solution so it also helped to go faster as a company. 

The emerging markets, the highway to be global

CONCLUSION

Indian startup ecosystem is maturing in all aspects :

Tech: "buy vs. build" to go faster


Payment: Development of online payment solutions


Culture: Adoption of freedom management model to empower talents vs processes


Fundraising: New  massive global venture capital approach vs. family business logics


Going local: startups get ready to conqueer the 1 billion indian non-english speakers


Going global: Go to Silicon Valley for finance emerging markets expansion


My trending tweets at #TSparks

Reactions about #TSparks on Twitter were unanimous

Congrats TechSparks team!

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THANK YOU

Arnaud@StartupBRICS.com

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TechSparks 2015

by arnaudauger

63437 views

Public - 10/31/15, 2:25 AM